Live More Today: A Transformational Campaign by Smart for Filipinos. Life is unpredictable, and the past few years have been a powerful reminder of how quickly things can change. Recognizing the importance of living in the moment, Smart has launched a new campaign centered around its revitalized brand tagline, “Live More Today.” This campaign invites Filipinos to embrace the present and cherish every experience that makes life meaningful.
Rediscovering the Essence of ‘Live More’
The tagline “Live More Today” brings fresh relevance to the well-loved “Live More” campaign Smart introduced a decade ago. However, in today’s context, its significance has deepened. Emerging from the global pandemic, this campaign resonates with the collective experience of uncertainty and resilience, encouraging everyone to savor the now.
The campaign evokes a profound question: “What does it mean to truly live today?” Through a beautifully crafted video, Smart offers a heartfelt portrayal of ordinary moments that hold extraordinary significance. From families bonding over shared experiences to couples sharing life-changing news via video calls, these scenes highlight how technology enables meaningful connections.
Living More with the Power of Technology
Smart message is clear: with the right tools, living more in the present becomes not just a possibility but a reality. The campaign emphasizes Smart’s role in empowering Filipinos through cutting-edge technology. The company promises seamless connectivity, enabling users to embrace moments that matter most.
Whether it’s capturing family milestones, pursuing creative passions, managing a business online, or supporting your favorite teams and artists, Smart ensures its subscribers are equipped to maximize every moment.
A Commitment to Connection and Excellence
Francis E. Flores, Head of Consumer Wireless Business-Individual at Smart, shares the inspiration behind the campaign:
“With our new brand tagline, ‘Live More Today,’ we aim to encourage Filipinos always to be present, immerse themselves in what they do, and fully live in the moments that truly matter today. This is a testament to our North Star – our customers – and how we stand by our commitment to deliver the best mobile network and latest innovations.”
Smart continues to solidify its position as the Philippines’ trusted mobile provider. With unparalleled LTE coverage and the fastest network speeds, Smart ensures subscribers experience uninterrupted connectivity tailored to their dynamic, digital lifestyles.
Why Smart Stands Out
Smart excellence is validated by industry accolades. According to Ookla, a global leader in mobile and broadband network intelligence, Smart is recognized as the Philippines’ Fastest and Best Mobile Network. The distinction comes from achieving the highest marks in both Fastest Mobile Network and Best Mobile Coverage categories across two consecutive reporting periods (Q1-Q2 2022 and Q3-Q4 2022).
This recognition underscores Smart’s dedication to providing unmatched quality and innovation. It also reaffirms the brand’s ability to empower its customers to stay connected and live fully.
Empower Your Moments with #SmartLiveMoreToday
Smart invites its subscribers to join the movement and share their stories of living more today. Use the hashtag #SmartLiveMoreToday to be part of the online conversation and inspire others with your unique experiences.
To learn more about how you can make the most of your life with Smart, follow the brand on Facebook, Instagram, YouTube, and TikTok. You can also visit their official website for updates on exciting offers and services.
Conclusion
In a world that moves at lightning speed, taking the time to embrace life’s fleeting moments has never been more important. With Smart’s superior connectivity, innovative services, and commitment to excellence, Filipinos are empowered to truly “Live More Today.”